For the CODERFLEEK branding project, the client provided a previous version of the logo and requested a modern, lettermark-style design. In response, we developed a custom letterform that reflects the brand’s identity while incorporating symbolic elements that convey its core values. To reinforce the brand's narrative, we embedded a code icon into the design, symbolizing CODERFLEEK’s deep connection to the tech and development space. The logo also features a stylized triangle, representing a sense of structure and precision—key traits in coding and innovation. This geometric shape emphasizes the concept of a "core," suggesting stability and foundational strength. By merging these elements—custom lettering, coding symbolism, and geometric balance—we created a distinctive and meaningful identity that aligns with the brand’s vision and resonates with its target audience.